Revelations have came to pass these last few days about how Facebook has been subject to multiple data breaches by companies looking to exploit the power of data for political gains. In this article we will be speaking about the implications this has on digital marketing.
So you’ve done it, you’ve gone with the times and created an online presence for yourself through a web build. Is that it though? Will the time and money invested in this be enough to drive sales and conversions for your business? The short answer is no. Now that you’re online, there’s a number of steps you need to do, to “get your website out there.” To market it, to drive traffic and to get it ranking well on search engines such as Google. Digital agencies such as ourselves use a number of digital marketing methods in collaboration together to get your website noticed and skyrocket it online.
With over 300 million active users per month, 2.5 billion daily ‘likes’ and an estimated 30,000 photos uploaded every minute, Instagram is becoming harder and harder to ignore. We’re all aware of the importance of being active on Facebook and Twitter however Instagram is beginning to take centre stage in helping businesses establish an online presence.