Planning a website can be a headache for businesses and agencies alike and while a one size fits all approach rarely works, we have put together these 6 steps to help keep you on the right track. If you are wondering how to plan a website then this article is for you!
Revelations have came to pass these last few days about how Facebook has been subject to multiple data breaches by companies looking to exploit the power of data for political gains. In this article we will be speaking about the implications this has on digital marketing.
Well, as we head to another year’s end, we look ahead to the digital marketing trends in 2018. In this post, we discuss the latest digital marketing methods that will be important in the bid to get your business noticed in the following twelve months.
The world of SEO is constantly changing. For businesses to be easily found for the right searches, they need to stay on top of this ever-evolving environment. You need to adapt to the new rules as quickly as Google is changing them.
As the year is coming to an end it’s important to review the latest trends to stay ahead of your competitors. Check out these latest strategies and see if they can enhance your SEO performance.
When running an effective email campaign, a clear objective should be established. This could be to promote a new product, even or service. However, have you considered how effective these can be?
Due to financial restraints, SME’s can find it tough standing out from the crowd online. That’s why small businesses would have everything to gain from SEO. Companies who invest in search are much better off.
It is important that you as a customer ask as many questions as possible to find out if you are working with the correct company. If you feel like your web presence is inadequate in today’s market and you want to understand your investment, here are a list of potential questions that may help you decide which web agency will be best suit for you.
One of the hardest things in SEO is to lift a brand off the ground and make it visible in search engines like Google and Bing. Our job is not just to make it visible but it’s also to generate large amounts of organic traffic too. This takes a lot of time, months in fact, sometimes longer. You need to create great content, build authority and everything else in between.
When thinking about your next web design project, you may wish to consider what kind of imagery you will be using.
Improving SEO Ranking
Improving search ranking for your website isn’t simple. As more businesses realise the importance of SEO as their main armoury in their digital marketing campaign, search engine algorithms are smarter and have become more sophisticated. Techniques that once worked in improving ranks and driving traffic have become obsolete and in some cases will now serve you with a Google penalty.